Step 1: Measure the Mobile Footprint
vegas hero — In 2023, the UK saw 68 % of gamers download at least one esports app, up from 55 % in 2021. That shift translates to roughly 8.2 million new mobile users engaging with competitive titles each month.
Intro: The Mobile Esports Surge
Last year, I watched a 15‑minute stream of a mobile battle‑royale match and realised that the audience was larger than the studio’s own viewership. The lesson was clear: people are no longer waiting for console or PC tournaments; they’re watching, playing, and betting on games straight from their...
Unlocking the Secrets of Britain’s Thriving Mobile Esports Scene
Britain's mobile esports scene has been on a roll in recent years, with top teams regularly taking home big prizes in international competitions. As someone who's been following the scene closely, I think it's safe to say that this success is down to a combination of factors – and it's worth...